Chrissy Siggee's "Marketing Guide For The Self Publisher" This Marketing Guide will give you, the
self-published author, guidelines to successfully market your book. The
key to the successful marketing of any product is in the element of
timing. This document is not a guarantee of sales, but it will help you
make effective decisions to ensure that your writing project receives
maximum exposure, in order to help with the generation of sales. After
all the hours you have spent in the research and the writing of your
novel, memoir, or other work, it would be a shame to lose sales because
you skipped the essential step of marketing. Excuses abound for not marketing a product, but
being shy, quiet-natured or even lazy is no excuse for a book or
publication not to sell. Most of my suggestions don’t even require
face-to-face marketing, except for radio and television. Media
marketing will be covered in Part B of the Marketing Guide, currently
under construction, and will be designed to meet the needs of the
individual in a contract form, giving you the option of proceeding
independently or with myself as your marketing manager. As the user of
Part A, you will discover that the work involved can be organised
within your usual daily schedule and using your very own tool to market
and sell your book. You! Who else can promote your book better than the
author can, especially, if it is your memoirs or a topic close to your
heart? Read what others have to
say about the Marketing Guide: As a fellow-author, I had the
privilege of helping to edit Ms. Siggee’s Marketing Guide for the Self-Publisher.
I want to go on record and say that I believe the information contained in
this guide is excellent and will make the self-published author’s job of
marketing his or her project an effective and prosperous adventure. Cheri
Hardaway Chrissy Siggee amazes me! She definitely stands out
among self-published authors with her marketing talent. Not only has she
promoted her writings in both Australia and the United States, she has also
caught the attention of those familiar with marketing as a gifted
promoter. The Marketing Guide for the Self-Publisher is full of solid,
practical advice written in an easy to read and understandable style. The
advice given is top notch and any author motivated to follow her plan has the
potential to market their work very effectively. I highly recommend it!
T. Ruby Johnson, Writer Chrissy Siggee’s “Market Guide For the Self Publisher”
offers practical well thought out advice delivered in a step-by-step fashion by
an author who has been there. This is an excellent guide for the seasoned
self publisher and for those just entering the world of self publishing. John G
Winder (Publisher, The Cypress Times) Thank you Chrissy for the Marketing Guide. There is so much in it on how to
promote your book that I had never even thought of. It truly is a ‘nuts and
bolts’ guide to marketing your book as the self publisher. Lynne
Churchyard |
